Attention and memory are essential to everything we do. Each day we are expected to pay attention to a wide range of tasks, conversations, and events. We are expected to accurately and efficiently process a wide range of  information. That information then needs to be neatly stored in our memory, so we can retrieve it later, when needed. Our lives are busy. For most of us, there seems an ever-increasing demand for our attention, an expectation to remember an ever-increasing amount of new and complex information. Not surprisingly, many of us can feel overwhelmed, experience moments of 'mental fatigue'. We all experience times when we are easily distracted, when we cannot  concentrate for more than a few minutes, when we forget appointments, or forget where we left our keys. This is normal. For most of us, simply reducing our To Do List, prioritizing our schedules, and making time for relaxation [stress is a major contributor to poor concentration and memory] can improve our focus and reduce episodes of forgetfulness. However, when poor concentration becomes routine, when forgetfulness is 'the new norm', when it becomes increasingly difficult to remember conversations or instructions, there may be value in securing a formal evaluation of attention and memory.